Research Solutions

In association with Topline Research Solutions

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OUR VALUE PROPOSITION

We are a market & social research consultancy that provides research insights (solutions) to support evidence-based interventions. We provide research insights that guide customer (beneficiary) recruitment & retention strategies to drive impact or profitable growth. To be in good business (or programs) is to simply retain customers (beneficiaries) profitably (sustainably).

We cover the entire research value chain from organizational problem identification (Terms Of Reference) through data collection right up to research results communication & action recommendations using workshops approach

OUR SOLUTIONS

  • Brand Health Check (BHC)

  • Customer Satisfaction Survey (CSS)

  • Innovation Testing(concept, product ,pack etc)

  • Knowledge, Usage & Attitude ( KUA) Surveys

  • Customer Experience (CX) Monitoring (Mystery Shopping)

  • Monitoring & Evaluation (M&Es)/Impact studies.

  • Audience sizing, segmentation & profiling.

COMMON BUSINESS PROBLEMS or DISEASES

  • How do we listen to customers in this environment?

  • What is the impact of COVID-19 on our customers?

  • What is the customer experience? Cues for innovation?

  • What will be the customer priorities in the future?

  • Is there appetite for our new product? Innovation.

  • How do we become future relevant? Strategic response.

  • Can our staff do what needs to be done? (Virtual Model)

SECTORS WE SERVE

  • Banking

  • Developmental/NGOs

  • Education/Skills Development

  • Hospitality

  • Insurance/Funeral

  • Media

  • Public Service/Municipalities/Parastatals

  • Research

  • Retail/FMCG

  • Telecoms

  • Transport/Automobile

  • Wellness/Health/Pharmaceutical.